Code Generation

Once created, codes can be issued in the following ways:

• Email: Distribution via a HTML templated email.
• SMS: Distribution via a templated SMS message.
• Digital Channel Integration: Distribution via Games, Apps or Websites using our API. Specific distribution channel can also be recorded at time of issuance for reporting purposes.

Barcode Image Generation

Barcode images can be generated in the following formats:

• C39
• C128A
• C128B
• C128C
• I25
• AZTEC
• QR

Tracking IDs

Tracking ID’s can be added to codes when they are created using our API. These Tracking ID’s will then be added to our Event Notifications when the code is redeemed. Any Tracking ID’s that are added during the creation process will also be visible in the Export of the Coupon Transaction Report.

The accepted Tracking ID’s are aligned with the common UTM Tags requested by Google Analytics. These ID’s are not limited to the scope of online tracking, however, and can be used to attribute in-store transactions to marketing campaigns that are not delivered via digital channels.

Accepted Tracking ID's:

• utm_source
• utm_medium
• utm_campaign
• utm_term
• utm_content